Landmark Lincoln

5000 S Broadway
Directions Englewood, CO 80113

  • Sales: (888) 318-9692
  • Service: (888) 348-9141
  • Parts: (888) 374-9018
  • Body Shop: (888) 685-4511

First Responder Appreciation Program

Are you a member of law enforcement, a fire department or an EMT? Thank you for your service!

You may qualify for an additional $500 to $750 cash incentive on your next new Lincoln! Contact us to find the right Lincoln for you!


Lincoln is announcing 2017 First Responder Bonus Cash, effective January 4, 2017.

- $750 Bonus Cash offer exclusively for First Responders serving communities with the following jobs: 

Eligible Customers:

- Police Officer
- Sheriff/Sheriff's Deputy
- Correctional Officer
- State Trooper
- Federal Law Enforcement officer (Example: Customs, Homeland and Security, etc.)

Fire Department
- Career Firefighter
- Volunteer Firefighter

- Paramedic

Occupations that do not qualify for the incentive at this time:
- 911 Dispatcher
- Registered Nurse
- Ski Patrol-unless the customer has a EMT license
- CERT Team Members (Community Emergency Response team)
- VIPS- Volunteers in Police Service
- Search and Rescue
- Emergency Management Volunteers

- Customers will now be directed to to register and be validated online for their First Responders eligibility according to the program rules PRIOR to purchasing their vehicle. Once verified, customers will receive a certificate number that will be used to claim the program in VINCENT. 

- Offer is valid for the purchase or lease of a new eligible Lincoln Division vehicle. Limit one $750 Bonus Cash offer per vehicle purchased or leased. 

- Dealers are not required to keep First Responder documentation proof in the dealer jacket. Documentation will be stored through "Troop ID" and approved by the certificate number issued.

- Final paid vehicles are NOT eligible.

Make an Inquiry